Bachelor of Creative Industry Management (Hons) at University of Wollongong Malaysia, Utropolis Glenmarie deems to offer collaborative learning between the creative practices of design and entertainment/ performing arts, along with creative content creation and entrepreneurial skills.

The program aims to provide graduates with relevant in-depth knowledge, multi-skills, critical thinking skills, creativity and innovation in specialised and interdisciplinary areas of creative arts. It also develops a contextual understanding, entrepreneurship and professionalism, which contribute towards the management of the creative industry and the visual culture. Creative industries management is about strategic management skills which include design, operation, financial, marketing, organization, innovation and change.